October 9, 2009, Newsletter Issue #288: How to Promote Events
Tip of the Week
Many non-profit organizations hold events and or training classes for their membership. Mailing a brochure with a printed registration form that must be mailed or faxed back requires the recipient to stop what he/she is doing, fill out the form, find a stamp and mail it back. Then you have to confirm their registration, which requires more mail or faxes or phone calls. Online registrations can occur through your newsletter by providing email addresses or click-through options for your subscribers.
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