Consider using initial caps in your name if the actual name is fairly long and cumbersome. For example, The National Association of Homebuilders Review could be changed to NAH Review.
If you are self-publishing a newsletter, you might want to consider using your own name! For example, I could choose something like, "Pinter's Perspective."
Select a name for your newsletter that people will remember. It should be lively as well as effective and should describe the subject matter of your newsletter. Also consider using an "active communication" word to describe a "benefit" of your newsletter. (Examples include: Briefs, Digest, Facts, Outlook, Review, etc.)
Cater to your audience by naming your newsletter for them. Ever hear of "Reader's Digest?"
Some of the most commonly used words in newsletter titles include: Alert, Brief, Bulletin, Channel, Connection, Daily, Digest, Examiner, Gazette, Highlights, In Brief, Journal, Letter, Monthly, News, Notes, Quarterly, Report, Review, Spotlight, This Week (This Month, etc.), Times, Update, and Weekly.
Also: Access, Accents, Advisory, Almanac, Axis, Beacon, Board, Circle, Communicator, Courier, Details, Edge, Essentials, Et Cetera, Eye, Facets, Facts, File, Focus, Forecast, Forum, Guide, Horizons, Hotline, Image, Ink, Information, Insider, Leader, Letter, Line, Link, List, Log, Monitor, Network, Outlook, Outreach, Perspective, Pipeline, Point, Post, Profile, Recorder, Report, Resources, Sampler, Scene, Scope, Scoop, Sounding Board, Spectrum, Survey, Talk, Topics, Trends, Viewpoint, Views, Voice, What's New, Wire, and World.
what are some of the things that i have to consider before establishing a newsletter?
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|Jennifer Mathes, Ph.D.|