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August 14, 2009, Newsletter Issue #280: Branding in Your HTML Newsletter

1

Tip of the Week

Promote your business through your newsletters. Does the HTML email newsletter you send out build and strengthen your brand identity? The email design should ideally coordinate well with your current stationery (letterhead, business cards etc.). In addition, any catch phrases or slogans should be readily apparent in the newsletter. Don't overdo it, but do make sure your branding is enforced.



2

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