November 22, 2002, Newsletter Issue #86: Saving Money on Second Colors

Tip of the Week

One of the ways to save money if you are using a second color (in addition to black) on your newsletter, is to preprint a large quantity using just the second color elements. Initially, it will cost you, but then, as you have subsequent issues printed, you will only be paying for black ink. (Just a reminder: You may even be able to save money on the second color, if your press run can be scheduled when a particular color is already on the presses.)

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