July 6, 2007, Newsletter Issue #172: Things Your Printer Needs to Know

Tip of the Week

Since costs can vary dramatically depending on your printing needs, be sure to take a sample of a newsletter similar to the one you will be publishing. This will help your printer give you the most accurate estimate.

Also let them know whether you will be giving them "camera-ready" copy, or whether you will need to take advantage of in-house typesetting services.

Information you need to discuss with your printer includes number of pages, size, quantity, paper, ink color(s), photos/graphics/special effects, and any finishing work (including stapling, folding, etc.); always ask for a written quote.

Donīt forget to ask how long it will take to have your newsletter printed - most shops are extremely busy and deadline schedules are tight. If you are in a hurry, they may allow for "rush" jobs, but you will be charged accordingly.

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