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September 18, 2009, Newsletter Issue #285: An Overview of Non-profit Emails
Tip of the Week
Many nonprofit organizations are now using an email newsletter as the backbone of their online campaigns. The key reason for this is that without a person's email address and permission to correspond with them, we are in a much more difficult position to ask them to do anything - make donations, take action, volunteer, forward information to friends, and so forth.
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